Michelle Villalobos, CSP

Small Events, Big Back End: How To Add Revenue Streams to Your Speaking Business With Retreats, Seminars & Mastermind Groups 

The speaking industry is shifting in unprecedented ways, with massive uncertainty plaguing traditional speaker models that rely on cushy keynote fees and corporate contracts. If you've been affected or want to avoid that issue, consider adding back-end revenue streams to your offerings – that can supplement and eventually supplant some or all of them!

Michelle Villalobos, CSP, has crafted a simple framework to create a "Big Back End" using small events, retreats, and group coaching/mastermind programs (all without adding any cheesy or sleazy sales pitches at the end of your speeches). In this session, Michelle will share her small events/retreats/mastermind model that can drive both big revenues and big impact, as well as other game-changing information about business model growth she learned "the hard way.”

Whether you ultimately choose to embark on this model or not, this presentation will have you thinking about YOUR business model and revenue streams in a whole new way.

Watch Michelle's video message HERE

Learning points in this program. You will:

• Discover a 3-part "Big Back End" framework for driving monthly recurring revenues from speaking
• Breakdown how this model plays out financially with real-life examples and scenarios 
• Learn the "magic sentence" for driving sales from your speeches – without selling from the stage
• Write a draft of your "Breakthrough Promise Statement" to attract prospects
• See case studies and examples of others who have successfully implemented this model across a variety of categories, including wellness, corporate, leadership, marketing, sales training, spiritual growth, and personal development.

Bio

Michelle Villalobos, MBA, CSP has been an accomplished speaker and business alignment expert for 16 years. Her mission is to help leaders monetize their magic, amplify their impact, and uplift humanity with their expertise, stories, and hard-won wisdom. She has delivered programs for companies like American Express, Bacardi, Burger King, Gibraltar Bank, Lloyd’s of London, and Audi.

The Miami Herald named Michelle one of Miami’s “Top 20 Under 40” in 2011, and in 2013, she won The Miami Herald Business Plan Challenge. She has been featured on the front page of the Chicago Tribune’s Business Section, CNN en Español, Lifetime TV, Forbes Magazine, Fortune Magazine, and more. Michelle also founded “The Women’s Success Summit,” which was Miami’s largest conference for entrepreneurial women for 8 years.

Michelle is in her 11th year as a member of the National Speakers Association (NSA) and is the immediate past Chair of the Million Dollar Speakers Group.

Arjun Sen, CSP

Unquit Forever: Keep Yourself In The Game™ 

 Arjun Sen is an acclaimed Brand Zen who has put brands around the world on the path to Win Big. Blaine Hurst, former President and CEO of Panera Bread, called him “One of the most 'Business-Intelligent' minds in the business today.”

His simplicity of thought, ability to pause and reflect, being able to see beyond, and then accelerating to help brands be one-of-one, has earned him the Brand Zen status in the industry. He is a father first to his daughter Raka, and he has overcome multiple battles with cancer over the last 30 years. 

His relationships, life and professional experiences together define Arjun today. Marketing started as his career and living, little did he realize that it would be the superpower that helps him market himself to doctors, to be the #1 patient, that will help him live. Being a father helped him learn the importance of being present in life, and that pause has defined him as he has evolved in life, and he documented his journey in his book Raising a Father®. Initially he titled the book Raising a Daughter, but soon realized who is raising whom, and locked in the new title.

Arjun believes that in life there are three kinds of brands and people. “We all start as one-of-many, which makes us ignore-worthy.  From there we evolve to one-of-few that makes us choice-worthy. And finally, when we achieve the one-of-one state, the equivalent of nirvana in branding, that makes the search stop with us.”  Arjun thrives in helping brands be one-of-one.

Watch Arjun's video message about to you HERE 
 

Bio

Arjun's journey is a testament to resilience and living life to the fullest. Diagnosed with cancer just days after his daughter’s third birthday, doctors feared he wouldn’t make it to Christmas that year. Now, over 10,000 days and 21 surgeries later, Arjun shares his story of survival, fatherhood, and success as a marketing executive. His life, captured in his book Raising a Father, is now being adapted into a movie set for release on November 15, 2024.

Arjun’s speaking journey took off after joining NSA Colorado, where he delivers a powerful message: "How will you be you? How will you stay fearless and unquit in life?" His keynote inspires others to embrace challenges as fuel for achieving their dreams and living life without limits.